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In The Press

VML Tackles Representation with Africa-Focused AI Image Generator

VML South Africa has developed Asili AI, an AI image generator trained to create authentic images of African people
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VML Enterprise Solutions EMEA teams up with AWS for an AI Hackathon

The first-ever "Unleash Your Inner Innovator: AI Hackathon" showcased incredible talent and collaborative spirit.
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Party Now, PERi Later: Nando’s Has Your Morning Sorted After the Jol

Wake up, chow down on delicious morning-after Nando’s, and thank your clever self for planning ahead.
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VML South Africa Brings Home the Silverware from Regional TikTok Ad Awards

VML South Africa scooped three awards in TikTok’s first regional Ad Awards.
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Once Upon a Scam: Standard Bank’s Cautionary Tales For South Africans

With scammers getting more sophisticated and defrauding South Africans, Standard Bank is using an age-old technique to teach people to be vigilant: fairytales.
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Hollard Takes the Doom and Gloom Out of Insurance Marketing with Relatable Ad

Hollard’s brand repositioning campaign uses relatable storytelling to build lasting connections with customers.
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Dove Is Teaching AI That Real Beauty Isn’t Perfect

As AI-generated images become more widely used, Dove is working with Adobe Firefly and changing how AI generates images of beauty...
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VML South Africa Brings Together The Hardy Boys and Grey under one brand; Taoana to Pursue New Opportunities

VML South Africa has announced the strategic shift of its two boutique agencies, The Hardy Boys and Grey South Africa.
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Official Loeries Podcast is Back with VML and Bizcommunity

The pinnacle event on the advertising calendar is back this week as the 46th Loeries Creative Week starts it celebration of creativity, marketing & excellence.
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VML Scoops Nine Trophies at the 2024 Bookmarks Awards

VML South Africa once again demonstrated its digital prowess by clinching nine awards in five categories at the Bookmarks Awards 2024.
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Fanta Takes a Sampling Campaign to Extremes with Enchanting Experiential Activation

Have you ever wondered what it would be like to be inside the iconic orange flavour of Fanta? Probably not.
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Planet vs Price: Can South African Brands Afford Sustainability?

By Lyn Wilson, Senior TTL Strategist at VML South Africa
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How a South African Artist’s Reimagined Coca-Cola Logo Ended Up on a Can… at Cannes

When Coca-Cola decided to honour the everyday folks who love their brand enough to emulate it, South African artists got their time to shine on the global stage
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Building the Agency of the Future

In October last year our global holding company WPP decided to merge my old agency VMLY&R with Wunderman Thompson and Grey South Africa
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Behind the Scenes of the Cadbury LunchBar Ad That’s Making Advertising Fun Again

VML South Africa recently dropped a 360 ad campaign for Cadbury LunchBar.
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