How to make vocational training a credible Plan A and change people’s perception towards it.
Your career is in your hands
Equiping the youth with unconventinal skills needed to secure a bright future
Client
- Uk Cabinet Office & Ministry of Labor
Office
- Jordan
Challenge
Inspiration
Having one of the youngest populations in the region, coupled with high unemployment rates, the Jordanian youth are suffering from uncertainty about the future & lack of confidence in finding jobs. To help them succeed in tomorrow’s world, a solid foundation must be built today, and while youth is that foundation, it is of great importance that they are prepared to enter wok life, through developing their technical and life skills and opening their eyes to the untraditional opportunities that they are used to. It is more efficient to prevent employment problems than to solve them afterwards.
Idea
Your Career Is In Your Hands.
Growth
More than 6,500 new registrations through the website in 2 months, 4% increase in consideration, 49% increase in total enrollments during 2019 vs 2018.
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Awards
MENA EFFIES 2021
Government and Public Services
Bronze