Challenge

Post-lockdown we needed to push sales to outweigh losses.

Inspiration

Jordanians wait for the occasions to buy cars.

Idea

There is always a blessing in every delay, as for that, Toyota launched an all-occasions campaign where we played with the calendar and celebrated all missed occasions at once through customized offers.

Growth

All stock ran out and a total of 300 units were sold in only 5 days!

Toyota Occasions

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