What if we turned Halloween into a bizarrely delicious date? We did. The world's first unreality show is coming out.
Monster Chef 'Unreality TV Show'
Fanta fans and gamers take to Twitch for a Halloween-themed culinary competition
Client
- Fanta
Office
- Brazil
Fanta has always positioned itself as a fun and light brand. One of the creative and strategic challenges this year is to connect drinks, the worlds of snacks, and Halloween. To achieve this, we created a fun unreality show on Twitch, Monster Chef, with the participation of influencers in unexpected dynamics and countless pieces of content that make any snack cooler and more fun, just like Fanta.
Keka Morelle
Former CCO - VML Brazil
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