The move-out rate of family members continues to decline in Thailand, meaning many more generations coexist with different lifestyle needs and preferences. It can result in tense conversations around what a home means and is designed for.
Boonthavorn encourages families to talk about expectations as the starting point of a co-created home space. Alongside a suspenseful film showing the intergenerational conflicts around home renovation, the conversation is aided by a new innovative AI-powered design tool allowing consumers to input their dream interior vision to create a life-size ‘Door Poster'.