U.S. Navy
Spotlight
Inspiring the next generation of elite warfighters to join the U.S. Navy Special Operations community
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Our Work
The Coca-Cola Company
Gold Bottles
How smartwater became the hydration champion of the Paris 2024 Olympics with a bespoke, sustainable innovation
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Dell Technologies
Finding the Heart in Tech
The Dell Technologies Transformation Story: How VML helped Dell harness innovation to show the human side of technology
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Mondelez
Sour Translator
A playful digital tool that decodes passive-aggressive work emails and reveals their hidden sour meanings with a sweet twist
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SC Johnson
Shoe Saver
Turning the least effective bug-killing method into savings on Raid
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SC Johnson
Halloween Bug Out
Turning Halloween spiders into offers on STEM Spider Killer
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Ziploc
Preserved Promos
Preserving Savings Like We Preserve Food: How Ziploc Gave Expired Coupons a Second Life
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1001 Optometry
The Hidden Eye Test
A World-First Campaign Reveals Vision Issues in Real-Time
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Gobierno de Chile – CENABAST
Don't Stop Motion
A groundbreaking film co-created by rheumatoid arthritis patients
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The Coca-Cola Company
Emoji Coke
Turning emojis into real-world tasty offers with Coca-Cola in Saudi Arabia
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Abbott Laboratories
Above the Bias
Breaking the stigma: How FreeStyle Libre is empowering people with diabetes to rise above prejudice through empathy, education, and a powerful anthem
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Refisal
Bad Luck Reverser
Turning a simple pinch of salt into Colombia’s ultimate good luck charm for football fans, Refisal reversed bad luck and sparked nationwide excitement
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Haleon Global
The Advil Pain Equity Project
A mission to end systemic pain bias at the source
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U.S. Navy
Covert Communications
An unconventional print campaign hides elite Navy Special Ops within 7 partner brand ads to challenge and recruit future warriors
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