Football is a place we all belong to. UEFA's Euro 2024 identity represents the real-life diversity of football fans. The new brand promotes a EURO that welcomes everyone.

UEFA EURO 2024
From now, the tournament has a brand identity which reflects the ambition we have together with the host association and host cities: a EURO which is truly for everyone! For one month, we will be united by football in the heart of Europe

Aleksander Čeferin

UEFA President

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