The 2024 LIONS Creativity Rankings have been officially released, and VML has emerged as a powerhouse in global creativity.
On a global scale, VML ranked in the Top 6 Most Awarded Agencies Worldwide, a testament to its creative influence across multiple markets.
Additionally, Scholz & Friends, a VML company, ranked #2 in the Craft Track, while VML New York was recognized as the #3 ranked agency in the Experience Track.
Across nearly a dozen countries, VML’s offices and network agencies delivered standout performances:
- VML Buenos Aires: #1 in Argentina
- VML Melbourne: #2 in Australia
- VML Ogilvy Japan: #3 in Japan
- Scholz & Friends Berlin: #4 in Germany
- VML Mumbai: #4 in India
- VML New York: #5 in the U.S.
- VML São Paulo: #6 in Brazil
- VML Madrid: #6 in Spain
- VML Toronto: #7 in Canada
- VML Commerce Buenos Aires: #7 in Argentina
A major highlight from this year’s rankings is the success of The Coca-Cola Company, a valued client partner of WPP and VML. Coca-Cola was named Creative Brand of the Year for the first time, receiving a remarkable 17 Lions.