Braze

Humanizing customer engagement at scale with VML and Braze.

VML fully realizes the potential of Braze, one of the world’s leading customer engagement platforms, for global enterprise brands. Our Braze Global Center of Excellence empowers complex, enterprise organizations to integrate Braze seamlessly into their operations, overcoming challenges such as outdated processes, siloed data, and the absence of real-time capabilities.

We do this to create new experiences for customers where real-time personalisation in mobile apps, web experiences, email and messaging really matter.

Our expertise spans CRM, loyalty, marketing automation, and personalization; enabling us to humanize customer relationships at scale. Partnering with VML means unlocking faster rollouts, enhanced platform usage, and efficient campaign creation and activation—all powered by Braze’s omnichannel engagement capabilities.

The Braze, Wendy's and VML Experience

Explore how Braze and VML revolutionized Wendy's customer engagement in just 56 days by transitioning to the Braze platform. Hear from key representatives as they share insights into the challenges encountered, the strategic actions implemented, and the remarkable results obtained, highlighting how Braze’s innovative solutions enable brands to connect with customers and achieve measurable business growth.

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Global Strategic Partner

VML is in the highest Braze partnership tier

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4 Regional Delivery Centers

Across North America, LATAM, EMEA and APAC

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217 Accreditations

WPP Network is the most accredited partner by Braze globally

A Top Certified Braze Partner

VML is one of Braze’s most trusted and top-certified strategic partners, with extensive experience helping large enterprises succeed with Braze. We help you:

Scale Personalization at Speed: Our frameworks ensure that data, technology, content, and orchestration work together seamlessly to deliver real-time, personalized experiences at scale.
Optimize Real-Time Data Streams: We ensure your organization can leverage Braze’s real-time data capabilities by moving beyond batch processes and outdated systems.
Streamline Campaign Activation: With our Run and Operate model, you can launch campaigns faster and with greater accuracy, improving overall efficiency and reducing error rates.
Drive Marketing Automation and Loyalty: We integrate Braze with your tech stack, providing the expertise needed to optimize Braze’s advanced features, from loyalty programs to omnichannel messaging.

Accelerate your Braze Implementation

The VML Braze Accelerator is designed to help you realize the value of Braze faster. With over 20 years of experience in CRM and loyalty, VML has codified best practices specific to Braze, offering reusable services and methodologies that streamline integration, personalization, and campaign execution.

Key features of the VML Braze Accelerator

The VML Braze Accelerator allows your brand to benefit from the collective experience of global brands, driving greater efficiency, improved performance, and faster time-to-value.

Braze customers can look to VML for expert guidance in the use of data and technology to better understand the consumer and deliver inspired Experiences.

Myles Kleeger

Chief Customer Officer, Braze

Get in touch!

Braze

Real-time Engagement for the Enterprise