Tomas Novotny Gradient
In The Press

To tear down, not to feed. Tips on how to stereotypes in advertising

VML Executive Creative Director Tomáš Novotný reveals how the advertising world is changing and shows stereotypes are not bad if you know how to use them.
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Iva Welker nová
In The Press

Flexibility is essential for the needs of people in the agency and clients

The creation of VML has brought challenges and opportunities. "We are not finished yet, we are creating a new DNA," says CEO Iva Welker for Marketing & Media.
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Новости

We won five Effie statuettes

The jury awarded the gaming and branding campaign for Česká spořitelna and the recruitment initiative for the Czech Canoe Association.
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Новости

How was Foundation Day in the Czech VML?

Employees could choose from four different activities and help a good cause during a non-traditional teambuilding event.
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Новости

Jiří Malý will show how to make your own artificial intelligence at Forum Media

Participants will leave the workshop with their own pocket brain tailored to their needs.
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Iva Welker 1
Новости

Iva Welker will speak at the Femme Palette conference

During the conference, which takes place on 5 October at WPP Campus, she will participate in a panel discussion on Women in Leadership: Unspoken Reality.
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Jiri Maly Jan Ambroz VML
Новости

Jiří Malý and Jan Ambrož will speak at the ContentX conference

Experts from VML will talk about AI in content marketing and how to create (un)usable content.
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In The Press

Božena Němcová, Leonardo da Vinci or Joan of Arc as the faces of Česká spořitelna's new campaign

Through Future Mindset Board, ČS wants to involve younger generation in its strategy and the campaign by VML and OAK Prague sends a bold message to society.
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Tomas Coufal Filip Truhlar VML
Новости

VML experts comments for Forbes.cz

Marketing of Temu and Snoop Dogg at the Olympics. Tomáš Coufal and Filip Truhlář comment on current topics.
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Strategický tým
Новости

Pavel Kohout and Zuzana Foktová joined our strategic team

The team, led by Kristýna Ochvatová, continues to expand its range of expertise to gain deeper know-how in other disciplines of brand building and management.
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Jan Ambroz DSC 5377m
In The Press

Want UX designers with know-how applicable to business and marketing, not just Figma operators

Want UX designers with know-how applicable to business and marketing, not just Figma operators
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In The Press

Česká spořitelna is the first to launch a campaign created in a 3D video game development tool

VML's campaign builds on the #LevelUpYourLife gaming concept to help improve players' skills to make them #stronger in virtual and real life.
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Iva Welker 3
Новости

Iva Welker will lead the VML agency from August 1 as the CEO

The agency is moving away from managing the business by geography and will develop it globally and locally in a unified approach across expertise.
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Ukázky použití nové vizuální identity ČLU
In The Press

We have created a new logo and visual identity for the Czech Lacrosse Union

The new style better reflects the current vision and ambition of a sport re-entering the Olympic era.
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In The Press

Same but different. Czech Paralympic Team launches campaign for Paris Games

VML's spots humorously highlight the obstacles Paralympic athletes routinely face.
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In The Press

Companies can train their own "AI brain" to localize content

Jiří Malý, CTO at VML, introduces espera, an AI tool that automates the otherwise complex process of localization and makes it cheaper by tens of percent.
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