The Future 100: 2025

The automotive industry is undergoing a transformation, driven by technological advancements, changing consumer preferences, and a growing emphasis on sustainability and experience.

To thrive in this dynamic landscape, automotive brands must embrace electric mobility, prioritize sensory experiences, and cater to the evolving needs of car owners. This report highlights key trends that will shape the future of the automotive industry in 2025 and beyond.

Discover the latest Automotive trends!

Key trends include:

Rise of Micro EVs

Zipping around and parking in crowded cities are becoming easier with inventive, design-led tiny electric vehicles. Cute looks alongside practicality and affordability mean that percentages could be set to rise.

Why it's interesting
As urbanization continues and environmental concerns grow, micro EVs offer a practical and sustainable solution for city driving. By providing a convenient and eco-friendly alternative to traditional cars, micro EVs are poised to capture a significant share of the urban mobility market.

Sensory Storytelling

Sensory design has been permeating the digital space for some time, but brands, products and designers are increasingly enriching storytelling by leveraging sound, smell and touch in physical spaces and products.

Why it's interesting
Automotive brands are increasingly focusing on creating immersive and engaging in-car experiences that stimulate multiple senses. By incorporating high-quality sound systems, ambient lighting, and tactile materials, brands can enhance the driving experience and create a stronger emotional connection with consumers.

Elevated Parking

Traditional garages and parking spaces are no longer sufficient for the super-rich. Just as they demand elevated experiences in other areas of their lives, they now seek bespoke, luxury parking solutions.

Why it's interesting
For affluent car owners, garages are extensions of their homes and personal style. By incorporating design elements, advanced technology, and personalized features, luxury garages are becoming showcases for prized car collections, reflecting the evolving relationship between car owners and their vehicles.