VML and Movistar transformed GTA, one of the most popular games in the world, into a new sales channel. The campaign generated conversation in the gaming world. It helped grow unique and trend-setting brand attributes, creating an innovative experience for players to engage with the game.
Anti-Lag Squad
The first internet service you can hire without leaving the game
Klient
- Movistar
Biuro
- Argentina
Please provide your contact information to continue.
Nagrody
El Ojo Awards
2024
Bronze
2024 CLIO
Use of Talent & Influencers
Bronze
2024 THE ONE SHOW
Gaming / Brand Placement
Bronze
2024 THE ONE SHOW
Gaming / Use of Gaming as a Tool
Bronze
2024 EL SOL
Media / Better use of social platforms and influencers
Silver
2024 EL SOL
Media / Innovation in media
Bronze
Powiązane treści
Movistar
This Is Not a Game
Alerting young gamers and parents about the dangers of online gaming and real-life criminal grooming
Case Study