Salsify

Salsify is the world's leading Product Experience Management (PXM) platform, built for brands to address the demands of today’s retail and digital commerce landscape — the need for agility to harness retailer requirements and opportunities, more content going to more places, and the ability to constantly iterate to drive more sales and capture market share.

In today’s world of always-on online consumption and commerce, consumers are demanding what they want, when they want it. Salsify empowers brands, distributors and retailers to win on the digital shelf.

VML customers who use Salsify report that time to market for products that hit the digital shelf is reduced by 50%. VML leverages Salsify to help simplify the challenges of the digital shelf, improve content processes and quality, and help brands to share that content with more customers and consumers. This contributes significantly to top line ecommerce revenue growth, and reduction in time spent on product management and content creation.

Salsify's Product Experience Management platform combines PIM, Syndication and Automation to enable sales both across retailer/distributor channels as well as marketplaces, social commerce, and direct-to-consumer (D2C) sites. The world's biggest brands, including Mars, L'Oréal, Coca-Cola and Bosch use Salsify, with the help of VML, every day to stand out on the digital shelf.