BIC Brazil
The Shakespeare's BIC
Rewriting a timeless classic with an iconic pen
Case Study 
Brazil
VML is a global creative company that connects brand experience, customer experience, and commerce capabilities. VML is equipped to support clients on creative brand growth strategy and transformation initiatives, all powered by deep data, marketing technology, and platform expertise.
VML connects a global network of over 26,000 people across 55-plus markets.
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Nasze projekty
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W prasie
Visa Launches Campaign on Travel and Parenthood
Created by VML Brazil, “Uma Nova Aventura” stars the presenter and brand ambassador, Pedro Andrade, who shares his greatest life experience: becoming a father
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W prasie
I See Myself as Pro-Age
A campaign created by VML for Nutren Senior aims to help change the way people over 50 see themselves and are seen
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W prasie
BIC Rewrites 'Romeo and Juliet' with a Pen in a Campaign Signed by VML Brazil
BIC has launched a special campaign to celebrate its 75th anniversary rewriting William Shakespeare's Romeo and Juliet using just one pen
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W prasie
"Bye Bye Shark" Parody by Sea Shepherd Warns Against Shark Consumption
VML Brazil and Sea Shepherd's "Bye Bye Shark" urges the public to avoid dogfish (shark and ray meat), raising awareness and pushing for shark protection laws
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