Henco, has a data driven view on marketing, he understands that great customer experience can only be achieved with a holistic knowledge of the customer and their behaviours. ​

Hencos’ bachelors of commerce degree in marketing combined with his experience in working in marketing and technology in developing markets helps him better understand, communicate and act on the imperative link between traditional marking, sales and technology. Henco has worked with international and local brands such as BCA, British American Tobacco, XL Axiata, Shell, Unilever and many more on digital transformation and marketing projects. ​

When he's not trying to navigate the data driven marketing space, he is playing rugby or traveling.