VML's New Campaign Discovers the Origins of the Name OREO
VML talk-to-tech experience invites OREO fans to embrace the language of 'O-RE-O'
Read Article VML Named a Leader in Independent Evaluation Among Marketing Creative and Content Service Providers
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Obviously Joins the Walmart Connect Partner Network
Delivering AI-Powered Influencer Campaigns That Drive Retail Media Success
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Coca-Cola Puts Consumer Experiences First to Inspire Acts of Kindness This Christmas
The campaign was developed by WPP Open X, led by VML, supported by Ogilvy PR and EssenceMediacom
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Annual VML and Adobe Hackathon Highlights the Power of AI
7th Adobe Hackathon 12-14 September - Copenhagen
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In The Press
What Does a True Customer-First Approach Really Look Like?
Julie Austin, VML Commerce Chief Digital Officer, joins Talking Shop by Retail Sector to explore this topic
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In The Press
WPP Recognized Among the World's Top Adobe Services Providers
WPP receives the highest scores possible in the Adobe Commerce, Adobe B2B Automation and Adobe Customer Data Management criteria
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VTEX and VML Power H Mart’s Ecommerce
Enhancing the Digital Grocery Shopping Experience
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Wendy's makes an impact, winning at 2024 MACH THREE
Winner Best Travel, Tourism & Hospitality Project
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WPP Recognized as a Leader in Commerce Services
WPP and VML lead in commerce services, earning top marks from Forrester for innovative strategies and exceptional creative and technology integration
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In The Press
Oreo Claims the Hamburger Menu as its Own
Oreo turns the hamburger menus on websites into promo codes
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VML Partners with CommerceIQ for Unified AI-Intelligence Platform
Partnership blends in-depth data and analytics with VML’s planning, creative and execution suite to set a new standard in digital shelf excellence
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In The Press
The Consumer IS The Product (And Other Marketing Truths For 2024)
Beth Ann Kaminkow explores how brands and leaders grow in a modern commerce world
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VML becomes WPP’s Global Shopify Centre of Excellence
In October 2023, Shopify announced a bold new global partnership with WPP
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In The Press
General Mills Lets Shoppers 'Creep to a New Beat' in AR Cereal Game
To celebrate Halloween, General Mills launched an augmented reality game ft. Carmella Creeper, the newest character in General Mills’ Monster Cereal lineup
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Ted Baker's Online Store Relaunch
New multi-storefront, headless eCommerce platform powers growth as the luxury retail clothing company continues to digitally transform
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In The Press
Bitter Truths from VML UK Targets Parents and Showcase Duracell's Bitter Coating Technology
Children’s illustrations get a dark and playful twist in Duracell’s child safety campaign
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Campaign US Recognizes VML at 2025 Agency of the Year Awards
VML named a finalist for Agency of the Year and multiple individual honors in its first year post-merger; Rafael Pitanguy wins Creative Person of the Year
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National Vision Names VML Agency of Record
Agency to Lead Creative Brand Transformation for Brands Including America's Best and Eyeglass World
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WARC Ranks VML #4 in the Effective 100 for 2025
VML ranks #4 on WARC's Effective 100, highlighting the agency's ability to deliver impactful and results-driven solutions for client partners
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