The annual WARC Creative 100 rankings have been unveiled, showcasing global creativity in advertising and marketing. The WARC Creative 100 serves as a comprehensive index, tracking and evaluating the most awarded campaigns and companies across the world.
Leading the charge among the Top Agency Network is VML, securing an impressive No. 3 spot in the rankings. VML's commitment to innovative and impactful campaigns has resonated across the industry, earning us a distinguished position in the global creative landscape.
In the individual agency rankings, VML's offices around the world have made their mark with VML New York securing No. 22 in rankings, VML São Paulo No. 31, and VML Melbourne as No. 46— highlighting the agency's global reach and effectiveness across diverse cultural landscapes.
Additionally, WPP takes the crown as the Top Holding Company and securing the No. 1 position.
The WARC Creative 100 also recognizes the top-performing brands and advertisers, with standouts including Oreo at No. 8, adidas at No. 13, and Honest Eggs Co. at No. 46 among the Top 50 Brands. Additionally, Honest Eggs Co. secured the No. 50 ranking among the Top 50 Advertisers.
The agency's success lies in its innovative campaigns, which have been recognized in the Top 100 Creative Campaigns.