The agency has distinguished itself through robust alliance partner network relationships including MACH alliance, VTEX, Optimizely and Braze. In addition, VML’s integrated agency structure delivers comprehensive capabilities to sell and deliver digital experience services, led by an agile and journey-driven development approach.
The report states, “Gartner defines digital experience (DX) services as those services that design, deliver and optimize digital experiences across customer, employee and citizen journeys using technology solutions. The services involve design, solution implementation, content management services, marketing services and ongoing operations. The digital experience solution is delivered through a combination of technologies and services working together to deliver the desired experience outcomes.”
The announcement comes as VML celebrates a year of accelerated growth following its merger in 2024.
Gartner, Magic Quadrant for Digital Experience Services, By Brett Sparks, Sundar Viswanathan, Alan Stanley, Danellie Young, 26 November 2024.
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