This new service, available via the WhatsApp application, capitalizes on generative artificial intelligence to offer visitors to the Kia stand an unprecedented relational experience.
EVE is a true conversational assistant. After flashing a QR code present on vehicles, product terminals and the reception desk, it will be able to answer all users' questions about the New Kia EV3, just like a Kia Sales Advisor.
Whether it's vehicle specifications, a need for advice, or a request for a test drive appointment, EVE draws on Kia's vast database to guide each user through a fluid, interactive and personalized journey, surpassing the traditional capabilities of chatbots.With EVE, Kia takes a new step in its relationship marketing strategy, and VML stands out for its cutting-edge technological capabilities, offering advanced solutions that push the boundaries of digital innovation to meet its customers' most complex needs.
