Oncosalud and Vencedor present "Vencedoras," an inspiring campaign featuring Vanessa Schenone (47) and Ana Paula Briceño (29), two patients who have overcome breast cancer and are now sharing their stories to inspire more women and promote early detection.
In front of the camera, Vanessa and Ana Paula recount their experiences, from the impact of the diagnosis to the strength they found to overcome breast cancer. "They say life is not a bed of roses, but now pink means life," one of them states.
Their testimonials have gone viral on TikTok and other social media platforms, where we see many comments of hope and positivity from the public. Additionally, this great initiative features a platform that uses an algorithm to assign a unique shade of pink to each story of triumph.
