Resolution was born from wanting people to hear our latest album, Salvage Enterprise by The Polyphonic Spree. It was a necessity, because people don't listen to albums anymore.
I got really in my head, and I was unable to even put my record out because I was so freaked out that people would not hear it as a as a full body of work. Once it gets into your phone, music becomes this surfing jukebox of songs. No one really takes the time to listen to albums like they used to.
I took it upon myself to do listening experiences. I got a sprinter van and put a sound system in. There was quadraphonic, 360-degree sound in a circle on tripods, and blankets on the ground. I went from Texas to the West Coast, up and down with a pop-up free listening experience.
People would turn their phones off, lay down on the ground, look at the stars and listen to the album from start to finish.
So that was it for me. I was like, “Yes, I have a captive audience. They can hear the record.”