At this year’s Consumer Electronics Show (CES), the notably slick progression in technology generated excitement around the possibilities of what’s next, and the consensus is—anything and everything. And while artificial intelligence (AI) was last year’s buzz term, this year’s emphasis was on achieving results in real time, rendering obsolete any tech unable to keep up.
The stars of the show were not the thousands of products on display, but rather the people—those behind the scenes and those who the tech is designed for. Delta’s CEO Ed Bastian believes “people are at the heart of every business” and Consumer Technology Association (CTA) CEO and vice chair Gary Shapiro acknowledges “technology is only as powerful as the people around it.”
2025 also marks the 100th anniversary of the CTA—an opportunity to reflect on the organization’s rise from humble beginnings as a radio manufacturer to become one of the most influential tech associations in the world. It’s the sustained energy and the momentum towards the future echoing throughout the show that reinforce tech’s critical role in shaping the next 100 years.