VML Earns Three Wins at 2024 ANA Multicultural Excellence Awards
From left: Maxime Mercier, Managing Director of VML Montreal, and Solange Grimard, Senior Integrated Marketing Manager, The Coca-Cola Company

VML celebrated a standout performance at the 2024 ANA Multicultural Excellence Awards, securing three wins, including a Grand Prize, at the gala event in Las Vegas on Thursday, Nov. 19.

The awards, presented during the ANA Multicultural Marketing and Diversity Conference, recognize excellence in multicultural advertising campaigns.

VML's winning entries included work from its teams in Canada and Argentina.

Notably, VML Canada and Egale earned the Grand Prize in the LGBTQ+ category for “Pride Unravelled.” This impactful campaign transformed data on rising anti-LGBTQIA+ hate into a striking visual statement, sparking a national conversation and driving action toward inclusivity and awareness.

The ANA Multicultural Excellence Awards highlight innovative campaigns that represent and resonate with diverse audiences. Categories span multiple segments, including African American, Asian, Cross-Cultural, Hispanic, LGBTQ+, and People with Disabilities, as well as distinct marketing strategies such as influencer marketing and socially responsible campaigns.

VML's wins reflect the agency’s commitment to crafting culturally attuned, meaningful campaigns that inspire and connect around the world.

VML's winning work at the 2024 ANA Multicultural Excellence Awards includes:

Pride Unravelled Hero

“Pride Unravelled” by VML Canada for Egale

  • Grand Prize in the LGBTQ+ category
Lire la suite
Absurd Promises 1

“Absurd Promises” by VML Argentina for ASDRA (Asociación Síndrome de Down de la República Argentina)

  • Category Winner in the People with Disabilities category
Lire la suite
Balikbayan Magic Hero

“Balikbayan Magic” by VML Canada for The Coca-Cola Company

  • Category Winner in the Holidays and Milestones category
Lire la suite

Please provide your contact information to continue.

Before submitting your information, please read our Privacy Policy as it contains detailed information on the processing of your personal data and how we use it.

Contenus relatifs

Purple Abstract Hero
Actualités

VML Named to the Seramount Inclusion Index

VML recognized for fostering an inclusive workplace on the 2024 Seramount Inclusion Index, highlighting its commitment to inclusion, equity, and belonging
Lire l'article
Two VM Lers Named to OU Tstanding 2024 Future Leaders List
Actualités

Two VMLers Named OUTstanding Future Leaders

Hayley Rozman and Kaia Hemming are recognized for their leadership in advancing LGBTQ+ inclusion and breaking barriers in the workplace
Lire l'article