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The Future 100 : 2025

Découvrez les 100 tendances qui vont changer le monde en 2025
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The Rising Voices of Malay Muslims

Unlock powerful insights into how Malay Muslims are reshaping culture, connection, and commerce.
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2025 Predictions for Search

Read up on the major evolutions in search and top takeaways so you can prepare for changes ahead in the search landscape.
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CES 2025 Trends

From extending lifespans to solving the world’s biggest challenges – tech proves its place in shaping a promising future
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Exceeding Expectations: Lessons from Disney’s Pixie Dust

Jon Cook, CEO of VML, takes us back to his college internship at Disney, where he learned a key business principle that still guides him today
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The Future Shopper EMEA Webinar

VML EMEA recently hosted a webinar to expand on the Future Shopper 2024 report with expert insights and AI trends
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A Powerful Peak: 2024 Holiday Shopping in Hindsight

Analyzing a Positive Peak Season for Retail, from Singles’ Day to Black Friday-Cyber Monday, plus a Reality Check on our Predictions
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Tomorrow's Commerce 2025

25 future trends supporting the evolving consumer and reshaping future commerce
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How Creativity Powers Coca-Cola

At Advertising Week LATAM, exploring how Coca-Cola inspires brands across the region and around the world
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APAC's Future Shopper: A Six-Nation Deep Dive

Our first APAC report explores the evolving shopper landscape and new opportunities for brands
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The Future Shopper LATAM 2024

Our 4th edition of the report explores the changing shopper landscape in LATAM and the opportunities for brands to optimize their commerce strategies
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Is this year a better year to have breast cancer?

VML Health CEO Claire Gillis provides inspiration for improving outcomes against breast cancer through improved healthcare marketing communications.
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When to Kill an Idea

John Godsey, North American CCO at VML, joins senior creatives with Little Black Book to discuss knowing when to let go of an idea – even one you love
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What the West Can Learn From the East About Seamless Shopping Experiences

From mobile-first strategies to personalized, frictionless experiences, Asia is leading the way in meeting consumer demands
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ERGs Can Be Transformative for Disabled Workers, But They Must Be Structured Intentionally

Josh Loebner, PhD, Global Head of Inclusive Design at VML, on the transformative role of ERGs for disabled workers
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A review of metastatic breast cancer in 2024

An encouraging year in the field of metastatic breast cancer (mBC), with promising developments that could shift the dial of patient care.
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