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Insight

The Future 100 celebrates ten years

100 days after the Future 100 launch, a look back at a decade of trends
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The Future 100: A retrospective

Looking back at 10 years of “The Future 100”
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The Future 100: 2024

Revealing the 100 trends that will change the world.
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Insight

The Age of Re-enchantment

A new trend report exploring how brands can deliver on consumers’ yearning for re-enchantment.
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Insight

The Future 100: 2023

Our annual forecast of 100 trends to watch in the coming year.
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Insight

Trend Check: Work, Health and Luxury

Best of our 2022 predictions. What did we get right in work, health and luxury?
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Trend Check: Culture, Tech and Travel

Best of our 2022 predictions. What did we get right in culture, tech and travel?
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Insight

The New Muslim Consumer

How Rising Observance is Reshaping the Consumer Landscape in Southeast Asia and Beyond
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Insight

Inclusion's Next Wave

A new trend report exploring emerging trends in inclusion, revealing a powerful role for brands.
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Insight

New Realities: Into the Metaverse and Beyond

A new trend report cataloguing the metaverse.
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Insight

The Future 100: 2022

Our annual forecast of 100 trends to watch in the coming year.
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Insight

Trend check: Best of our 2021 predictions - Brands & Marketing, Food & Drink, Beauty and Retail

We're taking a look at what we got right in brands & marketing, food & drink, beauty and retail.
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Trend check: Best of our 2021 predictions - Work, Health and Finance

We're taking a look at what we got right in work, health and finance.
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Insight

Trend check: Best of our 2021 predictions - Culture, Technology and Travel

We're taking a look at what we got right in culture, technology and travel.
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Insight

New trend report: Into the Metaverse

Emerging consumer trends and brand opportunities in the metaverse
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Insight

New trend report: Transcendent Retail: APAC

Lessons from China's trend-setting commerce market for the rest of the world.
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