VML Commerce is the leading provider of global eCommerce marketplace services and the founding partner of the WPP Amazon Center of Excellence.
We run the largest global consultancy helping brands succeed on Amazon, Tmall and other marketplaces, building solutions that enable our customers to drive results globally on marketplaces and e-retailers at scale. This translates to $16.5bn+ annual revenue for clients.
Amazon / Marketplace services
Helping brands sell and scale globally on Amazon and Tmall
Achieving explosive growth on Amazon & Tmall
Driving results globally at scale for clients through comprehensive marketplace services:
Strategic Planning
We offer strategic planning and consulting services for branded manufacturers and retailers who sell online. Services include: eCommerce strategy development, multi-channel supply planning, and operational consulting, Assortment strategy and planning, and media planning and management.
Operational Marketing
Our clients win by leveraging the most critical methodology for this channel: Operational Marketing. This means maximising the opportunity through proven eCommerce strategies, product data, customer insights and leading edge tech. It's how we drive visibility and conversion.
Content Management & Optimisation
Multi-lingual catalogue management, focused on leveraging visibility and cross-selling.
Sales Acceleration & Media Management
Tools to drive clicks and sales conversions: Amazon paid search (AMS) & Amazon DSP (AAP).
Reporting, Analytics & Tracking
Intelligent data analysis & KPI reports based on self-developed software.
