Over half of the world's population still has limited access to critical medical diagnostics – especially those living in remote communities. Early detection is vital to survive cancer and many other diseases, yet in some regions, patients must travel for days to reach hospitals and medical centers to perform basic health checks.   

“Dogs Without Borders” is a project created by VML Health for KDog, a canine medical detection unit founded by the renowned Curie Institute in Paris. The project trains rescued dogs to detect cancer and other disease so they can provide valuable medical detection resources to remote communities.

TITANIUM
Dogs Without Borders is a unique project that delivers a scalable solution to two long standing issues – abandoned dogs left to die and remote communities without basic diagnostics.

Dr. Carla Ismael

CEO, KDog

For many women in remote areas, mammograms are a distant reality. Access to medical care is limited and these women must travel long distances to visit medical facilities. Doctors and diagnostics cannot get to them, so we needed a solution that could.

Our teams were amazed by the number of stray dogs in remote locations, and also how hard it was for these communities to access healthcare.

As our understanding of the accuracy of medical detection dogs developed, we asked what if we could train these stray dogs to detect cancer in their local communities?

In its first year this project has diagnosed hundreds of women in remote areas across three continents. SFBO, our client, has also had enquiries to turn "Dogs Without Borders" into an NGO in its own right.

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Awards

The Clio Health Awards

The Clio Health Awards

2024


2 Grand Prix, 4 Gold, 5 Silver, 3 Bronze

The One Show

The One Show

2024


2 Gold, 2 Bronze

ADC Awards

ADC Awards

2024


1 Bronze

The Clio Awards

The Clio Awards

2024


1 Bronze

2023 Cannes Lions

2023 Cannes Lions

Sustainable Goals - Reduced Inequalities


Gold

2023 Cannes Lions

2023 Cannes Lions

Brand Experience & Activation - Healthcare


Silver

2023 Cannes Lions

2023 Cannes Lions

Brand Experience & Activation - Sponsorship & Brand Partnership


Bronze

New York Festivals

New York Festivals

2023


1 Gold, 1 Silver

Mad Stars

Mad Stars

2023


1 Gold, 1 Silver, 2 Bronze

El Ojo De Iberoamérica

El Ojo De Iberoamérica

2023


2 Gold, 4 Silver, 2 Bronze

London International Awards

London International Awards

2023


2 Gold, 1 Silver

c de c

c de c

Product innovation


Silver

The Creative Floor

The Creative Floor

2024


4 Golds