VML has emerged with a total of 41 awards at the New York Festivals Advertising Awards, which has been celebrating the world’s best work in advertising since 1957.
Leading the accolades for the VML network was “The 100th Edition” campaign by Scholz & Friends (a VML company,) which won the Grand Prix in the Photography category of the Print: Craft discipline. This campaign, created for Frankfurter Allgemeine Zeitung, cleverly captured the essence of momentous historical events to celebrate the publication's centennial edition. The compelling use of imagery not only earned the top honor but also secured three Gold awards and one Bronze in related categories.
In addition to the Grand Prix, VML won six Gold, three Silver, and three Bronze awards across various categories. Furthermore, VML's creative endeavors were recognized with 27 Finalist positions.
These wins come on the heels of numerous other creative accolades in 2024, including:
- No. 2 Most Awarded Agency Network in the World in The Drum World Creative Rankings
- No. 2 Network of the Year at Spikes Asia with 35 wins, including five Grand Prix for "FitChix" and one Grand Prix for "Seal Alarm"
- VML named top-winning WPP agency at Dubai Lynx with five Grand Prix, two Gold Lynx, three Silver, and 12 Bronze
- Top 3 Agency Network for Creativity in the World in the WARC Creative 100
