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Associate Strategy Director

VML

Department: Strategy

Location:

Requisition ID: 9504

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse. 

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences.  Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work. 

Role & responsibilities

  • Setting strategic goals and ensuring alignment with overall agency objectives.
  • Conduct thorough market research and analysis to uncover insights that inform the development of effective advertising strategies.
  • Lead the development of strategic briefs that guide creative teams in the ideation and execution of impactful campaigns.
  • Ensure that strategic plans align with client objectives, target audience insights, and market trends.
  • Utilize data-driven insights to inform strategic recommendations and optimize campaign performance.
  • Stay informed about industry trends, emerging technologies, and new tools that can enhance the effectiveness of account planning processes.
  • Build and maintain strong relationships with client, understanding their business goals, challenges, and market dynamics. Present strategic plans and insights in a compelling and persuasive manner.
  • Participate in strategic discussions with client, providing insights and recommendations that drive effective advertising strategies.
  • Partner and collaborate with other teams, including Creative, Account Management to ensure seamless integration of strategic plans.

 

Preferred candidate profile

  • Graduate/Post-Graduate in Marketing, Advertising, Business, or a related field with 6+ years of experience in strategic planning within a mainline advertising agency.
  • Proficiency in utilizing data and analytics to drive insights and decision-making.
  • In-depth understanding of market research, consumer behavior, and advertising trends.
  • Strong interpersonal and people management skills.
  • Ability to think creatively and strategically to solve complex business challenges.
  • Executive level presentation and communication skills to lead and hold senior level client interactions.
  • Prior experience of working with client/s from Automobile industry is A MUST

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X. 

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.