As a Senior Engagement Strategist, you will spearhead a human-centered approach to translating human empathy and an understanding of the world into meaningful and impactful experiences. We work to anticipate emerging opportunities at the intersection of people, culture, technology and business, identifying where to play and how to win for our clients. As a Senior Engagement Strategist, you will understand the root of client business challenges, framing problems in unexpected ways, and providing inspiration and clarity through thought leadership.  

What you’ll do:

• Develop a strong understanding of various analytical frameworks and methodologies 

• Ability to analyze and translate data into a concise story 

• Effectively craft client presentations and develop engaging storytelling skills  

• Lead the development of channel specific strategies (e.g. social, CRM, website, paid media, apps, rep-delivered and more) 

• Solve issues and prepare client work products by enlisting support of other cross-functional team members  

• Proactively identify own areas for further development including seeking new challenges and soliciting feedback  

• Independently deliver distinct components of key deliverables  

• Constantly seek to improve client work and actively asks provocative questions that can lead to new lines of thinking 

• Strong knowledge of data tools, third party data sources, search tools and other resources to pull together key data and insights  

• Effectively leverage segmentation study to help identify relevant data and information in the development of customer/segment channel and engagement profile information  

• Support the team in developing stimuli and exercises for workshops, craft messaging, develop content strategies and layouts with guidance from Associate Directors and Directors  

• Provide support for pitch strategy by synthesizing research insights  

What you’ll need:

• 2-4 years of experience in overall research and strategic planning experience  

• HCP and DTC marketing agency experience  

• Critical and analytical thinker, innovator and visionary that inspires creativity  

• Excellent written and verbal communication skills 

• Minimum of a bachelor’s degree and a multidisciplinary background, including developing business strategy, marketing strategy, consumer insight, and/or account planning 

• MBA is preferred  

What we offer: 

• Passionate, driven people | We champion a culture of people that do extraordinary work.
• Consciously cultivated culture | We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

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VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.