English Content Writer
English Content Writer
VML
Department: Creative
Location: Beirut, Lebanon
Last Updated: ${ new Date('2025-03-12T13:30:11-04:00').toLocaleDateString() }
Requisition ID: 6271
Who We Are:
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
Role and Responsibilities:
• Write, edit and publish engaging posts for various social networks, including Facebook, Twitter and Instagram.
• Optimize social media posts (language, tone, message) based on our target audience’s behaviors.
• Select appealing images and videos to complement text.
• Update our social media pages with compelling company news.
• Coordinate with internal teams to create advertising posts (e.g. for events, open roles and product releases).
• Track and report on social media insights (traffic, engagement, shares, conversion rates).
• Apply advertising techniques to boost brand awareness, like promotions and competitions.
• Respond to questions and comments on our social media pages in a timely and accurate manner.
• Network with clients and industry professionals.
Required Skills:
- Strong solid writing and grammar skills.
- Strong leadership, communication and team building skills.
- Proven work experience as a Social Media Copywriter or similar role.
- Hands-on experience using various social media platforms to advertise.
- Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics).
- Familiarity with online paid advertising.
- Ability to deliver creative web content (text, image and video).
- Excellent communication skills.
- BSc in Marketing, Communications or relevant field.
- Create and execute your ideas in an efficient, organized way.
- Capable of working on multiple projects simultaneously
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At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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