VML will be joining thousands of retail and marketing industry changemakers in Las Vegas for two days of inspiration, learning and connections. Let's meet up or find us at one of the many events below.

If you’d like to prearrange a 1:1 meeting with us at Shoptalk, please let us know who you are, and we’ll be right back in touch.

Arrange a meeting!

VML Welcome Mixer at S Bar

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Are you ready to kick off one of the biggest commerce events of the year? Come spend time with VML, Stripe, Contentful, Vercel and other digital commerce leaders before the activities of the week get underway. This exclusive gathering will take place in the front lounge, offering a sophisticated atmosphere with delicious drinks and bites. We look forward to kicking off Shoptalk in style!

When: Sunday, March 17 at 6:30 PM

Where: S Bar @ Mandalay Bay

Join us! Please register here now to join us as space is limited.

Brand Innovators Evolution of Retail Summit

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Join VML and Brand Innovators at Shoptalk at this intimate curated event designed to empower marketing professionals with insights, networking and connections. Learn from a community of marketing and media leaders as they tackle the increasing focus on commerce opportunities from Retail Media to Omnichannel Revolution.

VML’s US Chief Client and Commerce Officer, Tyler Murray, sits down with Amy Reibrich, Shopper Engagement Lead, US, Haleon, to discuss Haleon’s company evolution. the role purpose as a North Star, and how to build brand and create loyalty within modern commerce. As consumers continue to demand authenticity, how does this change the way brands engage and convert consumers? We’ll discuss pitfalls and best practices for harnessing communications to shape behavior, and creativity and community in elevating a brand’s true purpose.

When: Monday, March 18th

Time: 11:05am

Location: The Wynn Hotel (Follow the Brand Innovator signs!)

Register here.

VML Happy Hour at Shoptalk with Adobe Commerce and Stripe

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VML's partnership with Adobe and Stripe is a game-changer in the world of commerce and digital experience. Find out more Tuesday, March 19th from 3-5 pm on the floor of Shoptalk at the Adobe booth, these teams are bringing together some of the brightest minds in the industry to discuss the latest trends and innovations. This event is not to be missed! All are welcome to attend and engage with leadership to learn more about how VML, Adobe, and Stripe are transforming the way we think about commerce and digital experience. With so much expertise in one place, this is an incredible opportunity to network, share ideas, and gain valuable insights into the future of our industry.

When: Tuesday, March 19th, 3:00 - 5:00 PM

Where: Adobe Booth

VML on the Main Stage - Rapid Fire Insights

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Nine Major Challenges and Opportunities in Marketing

Hear from agency executives, including VML US Chief Strategy Officer, Commerce, Michelle Baumann in this fast paced, unfiltered session. Industry leaders will share unique insights and perspectives shaping marketing today, ranging from measuring ROAS to the impact of generative AI. Our panel will examine, discuss and debate nine major growth areas, giving the audience sharp insights into navigating the latest evolutions in commerce and marketing.

When: Tuesday, March 19th, 4:05- 4:45 pm PT, Track 5

Where: Shoptalk Mandalay Bay, Track 5

Moderated by: Joe Laszlo, VP Content, Shoptalk

More details here.

VML Shoptalk After Hours

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Back by Popular Demand, join VML’s Fēnom Digital in partnership with Salesforce for a tropical evening getaway at the Four Seasons, Fountain Terrace.

Connect with retailers, eCommerce professionals, and industry influencers over cocktails and decadent hors d’oeuvres in one of the most picturesque venues in Las Vegas.

When: Tuesday March 19th at 4pm - 7pm

Where: Fountain Terrace @ Four Seasons

Reserve your spot here before it’s too late.

Celebrate the ‘Amazing Women in eCommerce’ Honorees

Amazing Women in e Commerce
Inspire, Empower & Lead with Yotpo

Come toast the women who are shaping our industry at Shoptalk at the Cosmopolitan’s Chandelier Bar for an exclusive happy hour. Network with fellow women leaders, discuss industry trends, and most importantly, celebrate some of our incredible Amazing Women in Ecommerce honorees. Sponsored by VML.

When: Tuesday March 19th at 6:00 - 9:00 pm

Where: The Chandelier Bar, The Cosmopolitan, 3708 Las Vegas Blvd S

Register here.

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