Business
- VML named Acquia Top Technical Excellence Partner of the Year at Acquia Partner Awards
- ASPID (Asociación de Profesionales de la Comunicación y la Publicidad Integral) Awards: Agency of the Year and Most Awarded Agency. This annual event celebrates excellence in healthcare communication and advertising across Spain, Portugal, and Latin America.
- The Cocktail named Partner of the Year at the Salesforce Data Cloud (SFDC) Partners Awards
- Effie Awards U.S.: #2 Most Effective Agency Network, with 18 recognitions including a record number of Grand Effie finalists
- WARC Awards for Effectiveness: VML Spain's "Absolutely Heinz" campaign has won a Global Grand Prix, leading a haul of awards for VML campaigns
- Advertising Agencies and Media Houses 2024 report by Media Marketing Polska, by Media Marketing Polska, a leading marketing industry magazine in Poland: VML Poland recognized
- WPP named a Leader in The Forrester Wave: Commerce Services, Q2 2024
- WPP named a Strong Performer in The Forrester Wave: Adobe Services, Q3 2024
- VML recognized in Forrester’s Report “The Modern Application Development Services Landscape”
- VML recognized in Forrester’s report “The Continuous Automation Testing Landscape”
- VML recognized in Forrester’s report “Customer Experience Strategy Consulting Landscape”
- VML has been named in the Forrester Marketing Content and Creative Landscape, Q4 2024
- WPP named a Leader in the IDC MarketScape: Worldwide Experience Design Services 2023-2024 Vendor Assessment
- WPP named a Leader in the IDC MarketScape: Worldwide Experience Build Services 2023-2024 Vendor Assessment
- WPP is recognized as a top Adobe services provider: Earning the highest scores in Adobe Commerce, Adobe B2B, Automation, and Adobe Customer Data Management criteria
- VTEX Quadrant 2024 in Brazil: For the sixth consecutive year, Corebiz (a VML company) has been selected as the Most Valuable Partner.
- VML Enterprise Solutions: Awarded Poland’s National Education Commission Medal for its 18-year partnership with ZSŁ.
- Campaign Brief's "The Work 2024":
- #1 Agency in Australia for the second consecutive year
- Within their markets: Australia & Japan #1, India & Thailand #2, Indonesia & Taiwan #4, Singapore #5
- Three countries in Asia's top 30
- All VML APAC countries were listed in APAC's top 100
Work
- Cannes Lions International Festival of Creativity: The agency network secured 57 Lions, including a prestigious Grand Prix, seven Gold, 19 Silver, and 30 Bronze Lions, alongside 151 shortlists. These accolades were distributed across 29 of 30 Lions categories. VML is one of the four most awarded agencies at Cannes Lions 2024. With 31 Lions, VML ranked as the United State's Most Creative Company
- The Drum World Creative Rankings: No. 2 Most Awarded Agency Network
- AdForum PHNX Awards: Network of the Year, with five Grand Prix wins and VML Singapore winning Agency of the Year
- Little Black Book (LBB) Immortal Awards: No. 1 Global Network
- Saniss Health and Wellness Awards: VML crowned Network of the Year, winning Grand Prix and boosting our Puerto Rico office to the continent's second most influential agency
- Clio Health Awards: VML wins Network of the Year and two Grand Prix for "Dogs Without Borders," with VML Madrid named Agency of the Year
- Gerety Awards: VML wins Network of the Year, two Grand Prix, five Gold, eight Bronze, and 37 shortlists
- MM+M Agency 100: VML Health ranked fourth in the top 100 healthcare marketing companies
- Spikes Asia: No. 2 Network of the Year, with 35 wins, including five Grand Prix for "FitChix" and one Grand Prix for "Seal Alarm;" VML Melbourne named No. 2 Agency of the Year
- Dubai Lynx: Top-winning WPP agency, with five Grand Prix, two Gold Lynx, three Silver, and 12 Bronze
- D&AD Awards: VML New York named Agency of the Year and VML collectively brought home 35 Pencils. VML had six offices ranked in D&AD's Top 100 – tied for #2 amongst global agency networks:
- VML New York: #1
- VML Colombia: #4
- VML UK: #31
- VML India: #36
- VML Buenos Aires: #39
- VML Spain: #89
- 2024 Braze Torchie Awards: VML named Service Partner of the Year
- WARC Creative 100:
- Top 3 Agency Network for Creativity in the World
- VML New York ranked No. 22 in the Agency Rankings
- VML São Paulo ranked No. 31 in the Agency Rankings
- VML Melbourne ranked No. 46 in the Agency Rankings
- WARC 100 Creative “Top 100 Creative Campaigns": “FitChix” ranked No. 24, Dogs Without Borders ranked No. 60, Smart Fill ranked No. 76
- Circular de Oro: VML Mexico named Agency of the Year, with 8 Gold, 7 Silver, 6 Bronze
- London International Awards: #2 globally in Silver winners and Finalists and top medal winner in LATAM. VML ranked #3 in Gold winners in the US and #3 overall medal winner in Asia. 94 recognitions, including 14 Gold, 24 Silver, and 26 Bronze
- The One Show: 131 recognitions, including 17 Gold, 16 Silver, 21 Bronze and 77 Merits
- ADC Awards: 35 honors, including two Best of Discipline awards for "Life Extending Stickers" by VML Colombia — along with three Gold, five Silver, eight Bronze, and 17 merits
- ADFEST Lotus Awards: One Grand, three Gold, nine Silver, six Bronze
- Clio Awards: 60 awards including 3 Grand Prix, 10 Gold, 22 Silver, and 25 Bronze
- New York Festivals Advertising Awards: The VML network has captured a total of 41 awards, including a Grand Prix for Scholz & Friends’ “The 100th Edition.”
- Golden Drum Awards: 13 awards including 2 Gold, 7 Silver, and 4 Bronze
- ANDY Awards: 9 Golds across the Craft and Idea categories
- Fast Company Innovation by Design Awards: "Intel One Mono" won the Type Design category and an honorable mention in Accessible Design
- D Show: VML and Hudson Rouge were honored with multiple awards, including Best of Show, for Ford and Lincoln campaigns, celebrating the best in Detroit creativity.
- VML Enterprise Solutions Wins Optimizely Hackathon
- MM+M Awards: VML Health and AstraZeneca won silver for “It’s Time To Rescue Rescue."
- Ad Age Creativity Awards: "FitChix" by VML Australia secured Tech Innovation of the Year, while "#StandUptoJewishHate" earned Best Pro Bono/Non-profit Work for Good
- YouTube Works Awards: VML and Wavemaker won "Brands as Creators" category for the Navy's "Sailor Vs." campaign
- REGGIE Awards: VML Commerce brought home a Gold and Bronze for "Lucky's Charmology" and a Silver for "Creep to a New Beat"
- ACT Good Report: VML named the 8th Most Successful Network and “The Killer Pack” recognized as one of the Top 40 Most Responsible Campaigns
- Creative Circle Ad of the Year: The Hardy Boys placed third in the OOH category for its creative activation for Stork
- Creative Circle Awards: 12 trophies including 7 Gold, 4 Bronze, and 2 category winners
- Adobe Experience Maker Awards: KFC Malaysia, a client of VML Malaysia, won the “Disruptor” award
- Fast Company World Changing Ideas List: "Dogs Without Borders," a VML Health initiative for the Society of French-Brazilian Oncology, fetched a spot on the list in the Health Services category
- Sitecore Experience Awards: VML’s UK and Singapore earned Best Content Management Modernization and Best Use of Data for transforming digital experiences
- MACH IMPACT Awards: Wendy's and VML won Best Travel, Tourism & Hospitality Project
- 2024 Bookmarks Awards: South Africa won two Gold, four Silver, and three Bronze
- International Echo Awards: VML Argentina was titled the most awarded agency in the region, winning one Diamond, one Grand Prix, six Gold, two Silver, and three Bronze
- PM Society Digital Awards: "Cancer Currency" by VML Health Madrid and London Europa Donna won Gold
- Tribeca Festival "The Santa Stories" from WPP Open X, led by VML, won Best Episodic Film
- AdAge "Favorite Ads of 2024": "Thanks for Coke-Creating" from WPP Open X, led by VML named to the list
- AdAge America's Hottest Brands: "Lincoln Nautilus" by Hudson Rouge named to the list
- The Drum "2024's 11 Most Effective Ads So Far": "Mayo Cat" by VML New York for Hellmann's named to the list
- 2024 Webbys: 5 Nominees, 5 Honorees
- KTR Awards: VML Poland won two Silver and two Bronze
- Creativepool Annual: two Gold, one Silver, and one Bronze
- The Creative Floor Awards: VML Health won seven Gold
- Advertising Research Foundation Awards: won Silver for Intel's “The Font That Saves Eyes” and two Bronzes for Microsoft’s “Cuando Se Cierra Una Puerta"
Culture & Workplace
- WorkLife Awards: VML named Most Dedicated to Employee Growth
- VML named a Top 100 Best Adoption-Friendly Workplace among all U.S. companies by the Dave Thomas Foundation for Adoption
- VML Cincinnati was recognized as a 2024 Top Workplace by the Cincinnati Enquirer
- VML named to Seramount's 2024 Inclusion Index
People
- The Drum World Creative Rankings “World’s Most Awarded CCO:” Debbi Vandeven
- Campaign US Agency of the Year Awards “Strategist of the Year:” Michelle Baumann
- Campaign US Agency of the Year Awards “Innovation Lead of the Year:” Brian Yamada (Honorable Mention)
- Campaign US Agency of the Year Awards “DE&I Advocate of the Year:” Tasha Gilroy (Finalist)
- PM360's 10th Annual ELITE 100 Awards: Claire Gillis, VML Health CEO, honored as a "Transformational Leader"
- Advertising Week Europe’s Future is Female list: Claire Gillis, VML Health CEO
- D&AD Awards: two of VML's Chief Creative Officers ranked in the top 5 worldwide.
- Debbi Vandeven, Global Chief Creative Officer: #3
- Manuel Borde, Global Chief Creative Officer for Commerce: #4
- D&AD Awards:
- Jeremy Ruiz, VML Chicago: #5 Executive Creative Director worldwide
- Oswaldo Sa, VML New York: #1 Creative Director Globally
- Women in Leadership Power list: Claire Gillis, VML Health CEO
- INvolve Heroes Role Model Lists: Mel Edwards and Beth Wade featured on the Top 100 Women Executives list, and David Mitchell earned a spot on the Top 30 Advocates list
- Adweek Creative 100: Susan Golkin, VML New York ECD, recognized on the list
- ALF Awards “Business Developer 100” List: Helen Lu, Leo Madden, Lizzie Went, Ida Ong, and Eve Dain
- Bloomberg’s 50 Women of Impact in Latin America: Karina Ribeiro
- B2B Marketing Exchange Awards “B2BMX Trailblazer:” Karly Caylor
- Campaign US “Black Marketing Vanguard:” Walter Geer III
- Clio Health Innovator Award: Eduardo Domínguez, VML Health creative director
- Kapria Jenkins, executive director of VML’s Detroit Experience Studio, earned a spot on the 2024 Empower Executives Role Model List, and Jené Mitchell, technology specialist at VML, has been named to the Future Leaders List
- Cannes Young Lions: More than two dozen creatives from VML offices around the world earned multiple top spots at the 2024 Cannes Young Lions
- CX Today Rising Star: Nick Brunker (Finalist)
- Cannes Young Lions: João Chicau, Copywriter at VML Portugal, won Bronze in the Digital category, among dozens of other regional winners
- ADCOLOR Futures: Niharika Verma, Senior Strategist, has been accepted into the ADCOLOR program
- Creativepool Annual: 11 VMLers have been recognized among the Top 100 Creative Leaders
- Ad Club's "Icons, Rock Stars & Innovators": Daniela Rosario
Updated on November 4, 2024
For a look at 2023's awards and recognition, click here.
For errors or omissions, email jessica.nguyen@vml.com.