After a fantastic few days in Las Vegas in March, VML is heading to Barcelona for the European edition from June 3rd to 5th. We’re excited to be in this retail mecca with clients and partners from across our ecosystem, at an event that promises to inspire at the intersection of commerce, technology, and innovation. Want to chat?
Shoptalk Europe - 3-5 June 2024
See you in Barcelona!
Shoptalk is THE BIG calendar event for the world's biggest retailers, D2C brands and anyone in eCommerce business.
Here’s where you’ll find us speaking, exhibiting and networking:
VML + Shopify on the Exhibit Floor
You’ll find us on the Shopify booth where we’re collaborating with our commerce technology partner. Stop by and demo Shopify's latest enterprise and retail solutions, and hear from VML experts on the value of Connected Brands to drive business growth. We'll be meeting and greeting some of the biggest names in commerce, and we can't wait to see you.
Where: Stand L30 - right on the main boulevard
Feedonomics Ecosystem Evening at Soho House
Join the Feedonomics team for an evening of networking with leading brands, agencies, and execs in Europe, while indulging in local tapas and cocktails at Soho House Barcelona.
The location is set in a striking 18th-century building in the historic Duc de Medinaceli square, overlooking Port Vell Marina, Barcelona.
Where: Soho House, Placa Del Duc Medinaceli, Barcelona 08002
When: Monday, June 3rd
Time: 20.00 - 23.30 CEST
VML Talk on the Shopify Stand: The Power of Connected Brands - Engaging Customers through Unified Commerce
Being a marketer today is difficult. An explosion of channels - places and spaces in which to drive awareness, engagement, conversion, and advocacy. The roles of those channels are changing; Media channels are becoming Retail channels and Retail channels media ones. People are using their spending power to define how brands manifest - expecting brands to protect themselves, play a positive role in society, and even save the planet. In this presentation, Debbie helps the audience understand the importance of building connected brand experiences today and through the lens of one client case study the underpinning of technology to help deliver global digital transformation at speed.
Where: Stand L30 - right on the main boulevard
When: Tuesday, June 4th
Time: 15.30 - 16.15 CEST
Join us for a happy hour at one of Barcelona's most exclusive rooftops
VML is teaming up with Braze, and Shopify to host the Pre-Shoptalk party in celebration of the return of Shoptalk Europe.
Join us for a happy hour at one of Barcelona's most exclusive rooftops at the Edition Hotel. During the evening, you'll enjoy sunset cocktails and the culinary delights from Martina Puigvert, the Michelin Guide’s Young Chef 2024, all while taking in breathtaking views of the city.
Spaces are limited for this exclusive event. Register now to secure your spot.
Where: The Barcelona EDITION - Av. de Francesc CambóBarcelona CT 08003
When: Tuesday, June 4th
Time: 17.00 CEST
Mainstage Panel: Succeeding with Social Commerce, Influencers and Creators
Nearly 5 billion people – more than half of the world’s population – use social media, with the average user logging into as many as 7 platforms per month. With the creator economy valued at €230 billion and expected to rise to €440 billion by 2027, the opportunity for retailers and brands to engage customers through creator-led content is massive. In this panel session, led by our Chief Digital Officer, Debbie Ellison, three retailer and brand leaders will share how they’ve amassed digital audiences and won over new business through social commerce, both directly and via creator partnerships. Featuring:
Elena Montenegro, Chief Digital Officer, Bimba Y Lola
Ekta Chopra, Chief Digital Officer, e.l.f. Beauty
Andréa Martins, President, LATAM, Stanley1913
Debbie Ellison, Global Chief Digital Officer, VML (Interviewer)
Where: THE HEART, Main Stage
When: Wednesday, June 5th
Time: 9:00am — 9:40am CEST
Like to meet up? Drop us a line.
