Following this event, Pablo and Chris are organising Procurement Talks, a series of Breakfast Briefings where procurement professionals discuss the latest trends and how they impact the industry and profession. Register your interest below to get involved.
ProcureCon 2022
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Join us for Procurement Breakfast Briefings
Insights that Inspire

Future 100
Trends and changes to watch in 2022

Into the Metaverse
Emerging consumer trends and brand opportunities in the metaverse

New Realities: Into the Metaverse and Beyond
A new trends report cataloguing the metaverse

Commerce Futures 2022
Leading trends on consumer demand over the next decade

Regeneration Rising
Emerging Trends - Unlock Opportunities for a Sustainable Future

Personalizing the B2B Commerce Experience
How do B2B vendors inspire happy customers and loyalty
Contact us!
In case you've missed our session, here's what we talked about

From content at scale to content that converts; a model to unlock value through operational effectiveness
Marketing needs to reinvent itself to support the exponential growth of communication channels. If the Metaverse opens a new world of opportunities, it also brings the need for new tools, partners and gurus rightfully claiming a piece of the already very stretched budgets. So, how do we create content that can make our brands omnipresent, while coherent and human, across every channel? Creating content at scale through more efficient operating models and automation is good, but it isn’t enough. To achieve true hyper-personalization and sustainable ROI on our content investment we need to bring data to the core of the content ecosystem, but this time for real.